I talked to Ubisoft Devs, it’s worse than we could imagine

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On this channel, you’ll find long-form video essays about gaming’s biggest stories from studio collapses and corporate greed to the creative risks that still push the medium forward. I break down industry trends, publisher decisions, and the economics behind how games are made, marketed, and sold.

Whether it’s GTA 6, Elden Ring, Baldur's Gate 3, Path of Exile 2, Call of Duty, Battlefield, Pokémon, or the next doomed live-service experiment, I cover how the industry’s biggest names keep shaping and breaking the games we play.

From deep dive analysis on publishers like EA, Bungie, Blizzard, Activision, Ubisoft, Sony, and Microsoft to commentary on indie hits like Palworld and Expedition 33, every video cuts through the marketing to get to what actually matters: how this industry works, who it’s failing, and why players deserve better.

Time Stamps 0:00 - Intro 2:27 - Ubisoft keeps falling